What is pillar article? An article can be powerful traffic maker?

Have you ever heard the term a pillar article? Articles in this category are like sugar which is always accessible by ants. Visited by hundreds (or thousands) people a day. 
I am not going to discuss how to make the article pillar. One which I believe is, historically a pillar article is too long because there should not be boring readers, indeed subjective because I myself do not like reading long articles.
How do long articles could be a pillar article which can attract a lot of visitors?
  1. article title that attract attention of
  2. using common language to avoid ' exhausted ' of the reader
  3. provide information up-to date, so that it becomes ' one stop article '
Ready to write powerful traffic maker?


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